Life Course Development Interview. Name. Institution. Date

Life Course Development Interview Name Institution Date Introduction Development refers to a series of age-related changes that occur over an individual’s life course. Several famous psychologists such as Erik Erikson, Sigmund Freud, Lawrence Kohlberg, and Jean Piaget describe development of an individual as a series of phases or stages. In this case, a stage refers to a period in development in which individuals exhibit typical patterns in behavior and establish certain capabilities. The various stages of development as outlined in various developmental theories and concepts that would be analyzed in the paper share three main assumptions. The firs assumption that individuals go through stages in a given order, with each phase†¦show more content†¦It is through her financial discipline that she developed in her childhood that she managed to save and bought her first house on her late thirties. Erik Erikson’s Theory of Psychosocial development Just like Sigmund Freud, Erikson believed in the significance of early childhood. However, he believed that an individual’s personality development occurs over the individual’s entire course of life. In the early 1960s, Erik Erikson proposed a theory that provided a description of eight different stages of human development (Scheck, 2014). According to him, in each phase, individuals face new challenges and the outcome of the stage depends on how individuals handle the encountered challenges (Scheck, 2014). The stages are named based on the possible outcomes. Trust versus mistrust. This is the first stage which comes in the first year after a child’s birth. In this stage, children depend entirely on adults for basic needs such as warmth, comfort and food. If the caretakers provide these needs in a reliable manner, the children become attached to them and develop a sense of security (Scheck, 2014). Otherwise, the babies may develop insecure attitude or mistrust. This theory affirms the response received from the interviewee regarding her childhood years. She explained that she used to feel more secure and trusted her father more than her mother. This can be associated with the fact thatShow MoreRelatedAn Interview to Compare Adult Learners1613 Words   |  6 PagesThe purpose of this 10 minutes interview with three different individuals in age ranges of 20’s, 40’s, and 60’s is simply to give me a better understanding of how and where adult education practices. With the use of some questionnaires, the three inte rviews have shown that in different age ranges view learning differently. 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Introduction In the 21st century, education continuous keep the key role in development and consequently, the attention of public to quality of education are risen highly, especially to higher education. Ensuring quality to meet the demands of industries and students themselves is the priority of higher education institution in Vietnam, however, from the perspective of autonomy, this issue is the main constrain for universities to do their targetRead More3rto Resourcing Talent Essay5855 Words   |  24 PagesCIPD ASSIGNMENT SUBMISSION DECLARATION To be completed by candidate: |Centre name: |SELHURST CONSULTING | | |Candidate name: |Angelina Algieri | | |CIPD Qualification undertaken: Read MoreField Attachment Report2692 Words   |  11 PagesSIGNATURE †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ NAME †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ DATE †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ A FIELD ATTACHEMENT REPORT SUBMITTED TO KAMPALA INTERNATIONAL UNIVERSITY IN PARTIAL FULLFILMENT OF THE REQUIREMENT OF DEGEREE OF BACHELOR OF ECONOMICS AND APPLIED STASISTICS AUGUST 2012 DECLEARATION I, AYEN MORIS OKUCU declare that this report my own as a result of field training and has never been submitted to any institution of learning for any academic award. 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MR. RICHARD DONKOR DATE (SUPERVISOR) I hereby declare that copies of this dissertation

Swot Analysis Swot And Swot - 1957 Words

SWOT analysis focuses on the internal factors which are the company’s strengths and weaknesses as well as the external factors which are the opportunities and threats which are gained from situational analysis which focuses on summarizing all the pertinent information acquired about the key three environments of internal, customer, and external (Ferrell Hartline, 2014, p. 39). A SWOT analysis further gives a company precise advantages and disadvantages in satisfying the needs of its selected markets.Even more importantly, SWOT helps a company to determine where it exceeds greatly in strategy and areas in which more improvements are needing to be made. SWOT is heavily utilized by many corporations and this analysis has gained an even greater global welcoming from its comprehensible structure in which is highly regarded for many aspects such as organizing a company’s strategic position when developing a marketing plan. SWOT is primarily one of the most essential tools in analysis of marketing data and information (Ferrell Hartline, 2014, p. 85). Furthermore, it is considered as highly effective and useful in unveiling competitive advantages that can influence a company s marketing strategy if it s performed correctly. Additionally, there are many considerable benefits of a SWOT analysis such as it provides simplicity, lowers costs associated with strategic planning, provides flexibility, easy integration and synthesis and fosters collaboration. Furthermore, theseShow MoreRelatedSwot Analysis : Swot And Swot2320 Words   |  10 PagesSWOT analysis focuses on the internal factors which are the company’s strengths and weaknesses as well as the external factors which are the opportunities and threats which are gained from situational analysis, which focuses on summarizing all the pertinent information acquired about the key three environments of internal, customer, and external (Ferrell Hartline, 2014, p. 39). A SWOT analysis further gives a company precise advantages and disadvantages in satisfying the needs of its selectedRead MoreSwot Analysis Of Swot And Swot Analysis738 Words   |  3 Pagesknown as SWOT analysis. The SWOT analysis is business analysis method that business can use for each of its department when deciding on the most perfect way to increase their business and future growth. This procedure identifies the internal and external strengths, weaknesses, opportunities and threats that are in the markets. 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Albert is said to have come up with this strategic planning tool through the use of data the Fortune 500 companies in the United States of America at that time (Lancaster Massingham, 2011). A SWOT analysis determine s the strengths, weaknesses, opportunities and threats, which are a relevant part of any organization especially the ones that get involved in new ventures. This tool assists the usersRead MoreSwot Analysis : A Swot3101 Words   |  13 Pagesa) Carry out a SWOT analysis to reflect your own current skills and competencies A SWOT analysis is â€Å"a structured planning method used to evaluate the strengths, weaknesses, opportunities and threats involved in a project or in a business venture.†(en.wikipedia.org/wiki/SWOT analysis, 03/11/14). A swot analysis can also be used to examine a person’s attributes. The strengths and weaknesses usually are internal factors whereas threats and opportunities are mainly external. Advantage Disadvantage

How does Robert Browning convey the feelings of narrator for the woman in each of the two poems Porphyrias Lover and My Last Duchess Essay Example For Students

How does Robert Browning convey the feelings of narrator for the woman in each of the two poems Porphyrias Lover and My Last Duchess Essay In Porphyrias Lover he wants to control her feelings when she finally does love him he kills her to control the fact that she does love him and she always will whereas if she were still alive she would stop loving him and he would have no control over that. The way the lover killed her in porphyrias lover is very sudden, and unexpected when you are reading it the start of the poem sounds like everything is fine and suddenly, he kills her. The reader expects that to happen because everything was going so well before, and why would he want to spoil it? But as you read on, it becomes clear. Porphyrias power is stopped when she tells him why she came: Murmuring how she loved me shes too weak, for all her hearts endeavour To set its struggling passion free From pride, and vainer ties dissever, And give herself to me forever. This is Porphyrias weak attempt at breaking-up with the lover. By murmuring she loses her pride. You can even imagine that she had come to him from a party when the speaker, later in the poem, says: tonights gay feast. By breaking-up with him she could possibly enjoy her evening with another man. Lust, a feeling closely linked with love. Porphyria knows that he needs her to care for him but does not want that kind of life any more. She tries to make this break-up less painful for her lover by saying that she would stay with him if she could, but cant. She lies to him. People lie a lot when love is involved due to the sensitivity of the issue. Due to the emotions the narrator is feeling begins to mislead himself, convincing himself that she enjoys his company and worships him and will give herself to him. As he convinces himself of this, he reaches the conclusion that she was his, the repeated word mine makes it clear that will do anything to stay with her. The Lover in Porphyrias Lover seems similar in the ways of being just as possessive and maybe more obsessive. However, the lover is very much in love with Porphyria and this is why he takes her life, as he killed her with her own hair when she told him that she loved him, that moment she was mine, mine. The fact that he was so overwhelmed and in love with her is shown by him killing her to save that moment and her love for him. Also, the man feels no guilt, he feels what he did is perfectly fine because God had not spoken against him, and God has not said a word. It is slightly different in My Last Duchess, because in that one it seems to be further in the past, like its history but in Porphyrias Lover it seems more recent, so it is more sudden. In My Last Duchess he doesnt make it so obvious that she has been killed I gave commands, and all smiles were stopped, it doesnt hit you straight away you have to think about it for a bit to work it out, which is different than in Porphyrias lover. The duke suggests that he has a craves of control. He describes how he is easy annoyed when she does not pay attention or treat him better than anyone else. It is easy to see that he could not control her, and it trying to do so she rebelled against him. .ufb94b329a49f9c1359c046814092bb7c , .ufb94b329a49f9c1359c046814092bb7c .postImageUrl , .ufb94b329a49f9c1359c046814092bb7c .centered-text-area { min-height: 80px; position: relative; } .ufb94b329a49f9c1359c046814092bb7c , .ufb94b329a49f9c1359c046814092bb7c:hover , .ufb94b329a49f9c1359c046814092bb7c:visited , .ufb94b329a49f9c1359c046814092bb7c:active { border:0!important; } .ufb94b329a49f9c1359c046814092bb7c .clearfix:after { content: ""; display: table; clear: both; } .ufb94b329a49f9c1359c046814092bb7c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufb94b329a49f9c1359c046814092bb7c:active , .ufb94b329a49f9c1359c046814092bb7c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufb94b329a49f9c1359c046814092bb7c .centered-text-area { width: 100%; position: relative ; } .ufb94b329a49f9c1359c046814092bb7c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufb94b329a49f9c1359c046814092bb7c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufb94b329a49f9c1359c046814092bb7c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufb94b329a49f9c1359c046814092bb7c:hover .ctaButton { background-color: #34495E!important; } .ufb94b329a49f9c1359c046814092bb7c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufb94b329a49f9c1359c046814092bb7c .ufb94b329a49f9c1359c046814092bb7c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufb94b329a49f9c1359c046814092bb7c:after { content: ""; display: block; clear: both; } READ: Endless Summer Nights EssayHe describes the duchess as a person with a kind personality stating that she he had a soft heart trying to criticise her nature. In both poems, the women who were murdered by men of an insane minds, one murdering her for her love and the to control her life and the way she lives it. There is no real description of the characters lives before the incidents that claim their lives.

Public Relations Contemporary Approaches

Question: Discuss about the Public Relations Contemporary Approaches. Answer: Introduction According to statistics done in 2014 from a British gambling consultancy, Singapore has been identified as the second biggest gamblers in the world. . However, the latest statistics from the British Gambling Consultancy recognised that the losses because of the gambling incurred by per individual adult of the country have dropped from last three years. The average of the adult individual of this country has lost 680 (S$1,189) in the last year which is reasonable down from the year of 2010, 822(S$1,451) as per H2 Gambling Capital. Approximately, half of the amount has been lost in casinos in last year, as well as the reminder of the losses has been incurred from the non-casino game, lotteries, offshore gaming website and betting. As per the website of the news magazine The Economist Singapore is ranked second after Australia in term of losses per adult resident in gambling. The full amount of gambling losses incurred by the people of Singapore amounted to S$9.9 Billion and this inclusive of losses by the visitors and tourist in the country (Dilenschneider and Bartiromo 2010). There are ten countries, which are incurred big gambling losses subsequently United States, China, Japan, and Britain and Singapore is also included with these countries for the losses incurred from the gambling. Probably the Singapore is the only country in Asia, where the realistic, actual assessment of the gambling can be accomplished. The assessment for the actual number of the people indulging in gambling and the amount of the losses can be measured (DuheÃÅ'  2012). Strategy In public relations, strategy plays a critical role in determining how organisations handle relationships and demands. (Xavier, Johnston Patel, 2006) Appreciation of strategy can go against the concept of public relations largely as a tactical communication function and thus, public relations practitioners are known as communications technicians rather than managers (Moss and Warnaby, 2000). An organization must come up with a vision to be strategic so as to achieve its long-term goal by considering the opportunities and competencies of the organization. The strategy for the word Public relation determines the tactics and the approaches that are followed for the creation of the appropriate achievement of the result. It also focuses on the enhancements of the approaches taken for the consideration of the strategic objectives made for the achievement of the plan or the program made for the Anti-Gambling Campaign. For the judgement of the strategy of the PR, media plays the appropriate and important for the communication with the public and thereby it also represents the combination of the communications that are requisite for the attainment and influencing the public relations. It also creates the medium for the communication of the business and the objectives that helps in the consideration of the approaches for the purpose of the awareness and the marketing of the Anti-Gambling Campaign that was helps in Singapore in the year 2010 and 2014 (Franklin 2009). Apart from this the integrated plan is made with the enhancement of the multilayer design for the creation of the appropriate marketing plan and thereby it also helps in creating appropriate messages to the public. If the appropriate message cannot be appropriately delivered to the public then the strategy of the PR seemed to be failed with the fail outcomes of the desired objectives and the aims (WoÃÅ'† n 2010). As per the todays strategy of PR (Public Relations), it describes the actions that can be easily achieved by the achieving the predefined goals. The strategies that help in the creation of the implementation of the celebrity endorsement programs that focus for the coverage of the incidents with the help of the media channel and thereby the strategy becomes the part of the PR which helps in the creation of the public awareness programs. This presents the effect of the conduct of the PR in relation to the enhancement of the programs considered for the case study that seals with the Singapore's Anti-Gambling Campaign, particularly the 2010 and 2014 campaign (Barlowe 2014). This campaign seems to be the effective campaign that is made with the help of the PR and thus also helps in providing the satisfaction of the strategies made by the PR for this campaign. The second strategy of the PR in the recent times determines the Budget support conditions which becomes the another strategy for v iewing the position, pitch and the products. It also helps in determining the brainstorming ideas that represents the strategy better strategy formed by the PR for the firm or the organisation. With the appropriate consideration of the case study, the representation is also made which enhances the considerations of the campaign with the results proved to be viral in the country of Germany. Henceforth it represents the considerations of the case study with visualising the tactics made by the PR while creating the platform for the sending the particular messages to the public (Barlowe 2014). This also helps in representing the ideas of the PR that proves that the strategy and the tactics followed by the PR helps in the satisfaction of the consumers taste and the preferences with the appropriate selection of the process for sending the messages about the case of Singapore's Anti-Gambling Campaign, particularly the 2010 and 2014 campaign. The linear strategy approach stresses on the planning aspect of strategy. It looks into the achievement of pre-stated goals and is systematic and logical in its planning process. Acting under the assumption that the organisation is structured orderly, the environment is comparably predictable . This in turn insulate the organisations from environment forces. The strategy NCPG has adopted has always been considered to be linear. Their campaign advertisement has always been put across throughoutthat gambling harms the loved ones the most and not just oneself.For instance, during their 2014 campaign, the advertisement depicts a scene where a father is begging her daughter for access to her savings, which, given that she is a child, is stored in a piggybank. Viewers have to witness the sight of the daughters father begging for money to fuel his addiction and the father having to resort to taking money from his children, expressing no guilt at all, instead believing that the next time will be his time to strike rich (Watson and Noble 2007). Another advertisement shown in 2010, it shows a young girl, where her life is affected from the consequences of problem gambling, from the house being defecated, to the constant arguments which hints that the fathers gambling addiction is root of the problem, with a message in the end, if problem gambling is affecting your family, youve have crossed the line. Clearly seen in the two advertisement, NCPG has aimed to tug at the emotion strings of the viewers, as it is believed that it is a major factor in persuasive advertising when it aims to change viewpoints and not just to inform viewers from a logical point of view. When the advertisement resonated emotionally, a person will not only feels differently, but also react and think differently.(O'Shaughnessy and O'Shaughnessy 2004) Based on the 2014 Gambling Participation Survey, it stated that there has been a significant decrease in the probable pathological and problem gambling rates among Singapore citizens, dropping from 2.6% in 2011 to 0.7% in 2014. It could be said that the campaign could play a part in contributing to this, although it is uncertain to what extend does it directly impact the percentage. (Media release) NCPG has also work hand in hand with Singapores legalised bookmaker, Singapore Pools. Visual aids have been strategically placed in the betting kiosk of Singapore Pools throughout the nation. These visual aids are video stills from the advertisement andthey help to further reinforce the viewers of the message that gambling addiction can be a problem and that help is just a phone call away (Hayes, Hendrix and Kumar 2013). It is but a known fact that world cup tournaments especially that of football world cup is celebrated and worshipped by all soccer lovers around the world and during this time a lot of people invest a lot of money while engaging themselves in the evil gambling game of sports betting (Franklin 2009). In order to tackle this problem the NCPG had taken the opportunity of the recent football world cup tournament and came out with a series of thought-provoking stories and snippets of life of a small boy called Andy who is facing a lot of problems and under a great amount of pressure as is father is engaged in gambling and sports betting. But unfortunately in this case it backfired because of the simple reason that in the advertisement Andy said that he was worried as his father had bet all his money on Germany and in the finals it was Germany that actually won. This became a laughing stock as it was found that instead of becoming an advertisement to stop gambling and sports betting, it le d on to show that betting and gambling can also make wonders for the people doing it, which is a totally wrong message (Green 2010). Theory Theories are the collection of assumptions which explains how the processes work. It is used to make predictions about effects of the work processes. Theories play an important role in explaining the whole processes by describing the concept (Theaker 2004). The importance of theories in the public relation is that it gives an understanding to the public relations practitioners of what and how the public relations actually work. There was no theories during early days of the public relations and had no or little guidelines to direct them in order to craft tactics, programs, strategies and communication plans. In the 19th centaury the press agents worked hard in order to create news to influence the public opinion. The model is called as the press Agentry model (GAO et al. 2013). A press agent also conducted a research or survey to manipulate the behaviour of the people. The model is one way communication in which press agents uses manipulation and persuasion to influence the behaviour of the public. Therefore, the model is used by the practitioners as a one way communication in order to sell their products and services. The public information model is also a one way communication methods but the flow of messages are accurate. It helps to provide accurate information and helps to encourage ethical practices. In 20th centaury the focus was on that the public relations practitioners should move towards more accurate and truthful messages. The model is commonly used by the government agencies, law enforcement agencies and military units. The two way asymmetric model shows that feedback system is significant to the practitioner but aim was not to improve the organizational practices but to influence the attitudes of the audiences (Gregory 2010). The model is considered as the most ethical model and feedback gathered nby the organization is used to change the organizational practices. Discourse can be depicted as the themes attitude as well as values expressed via oral along with written statements behaviour, images etc, which at a undertaken time along with place under a certain institutional and non institutional background as well as considered meaningful. Importantly the disclosure claims to be significant and at the same time claims to be truth (McKie and Willis 2012). For example the discourse is as follows an individual should have at least a degree to become a successful man. Discourse can be depicted a system of thoughts comprised with concepts, attitude, course of activities, beliefs and practice which methodically construct the matter as well as the world of which they speak. The public relation practitioners are engaged in the maintenance as well as transformation of the discourse initially via the production along with distribution of text that facilitate certain socio cultural practices. With the consideration of the discourse theory, the role of thi s plays an effective element for the PR. In relation to the civil society, the degree of the work for the public relation helps in the creation of the influence for the public discourse and thereby it also helps in the mitigating the contentious issues. The related academic discipline also helps in the influencing the critical discourse made for the employment and thereby it also helps in the generation of the professional practices for the enhancement of the communication campaign. The current understandings depict the social roles played by the PR with the construction of the public professions and also help in the creation of the articulation of the relationship between the public relation and the public interest (McKie and Willis 2012). With focusing on the part of the conceptualisation, the effective public spheres are made for reviewing the perspectives and the drawbacks of the works made according to the discourse theory in todays PR relation. As mentioned above, the advertisement used during their 2014 campaign, the father is requesting to use the daughters savings to fuel his addiction to gambling. This can be seen as an inappropriate due to the fact that the daughter is still a minor and that she is unable to provide for herself, let alone provide for her father, especially his gambling addiction. It seeks to inform the viewers that friend and family around you will be affected just by picking up gambling, As seen, the social discourse this advertisement generated is that gambling is harmful not just to yourself but your loved ones as well. Social discourse Talk about the social impact of gambling addiction, example loan sharks harassments, It can be said that the gambler might not focus on his job due to the constant thinking of gambling or solving their monetary crisis with the ah longs, thus they may get fired from their job which can pile on to their list of problem, having to now worry about providing for their family. These worries can lead to an immense amount of pressure, resorting to crime or even committing suicide to solve the problems. Ultimately these actions harms the loved ones the most. Not just the loved ones, the other party that can be impacted by the gambler would be the company one is working for. Due to ones gambling addiction, one may not be entirely focused on the job, leading to the other colleague to pick up the slack, meaning that more work has to be done by the others (Oliver 2010). Along with hurting the near and dear ones of the family, the gambler also at the same time puts the future of the children of the family in stake. As seen in many cases, children need to drop out from school at a very early age because of the simple fact that their guardian have lost all money on gambling and are therefore unable to afford for the basic necessities of the life of a child (Parsons 2008). Children are rid of their childhood as a consequence of Problem Gambling. Problem Gambling leads to people losing out the right track of mind and getting involved in other heinous crimes and activities as they are always in desperate need of money. There are also situations where a gambler is known to be in such a huge debt that he killed his family and himself in order to get rid of the problems (Sheehan and Xavier 2009). Gambling can never be good for the society as ones gain clearly means anothers loss. Moreover since this game is dependent on luck, it is not logical to support such a sport. Conclusion The gambling is one of the most dreadful habits of human being as it plays a vital role in the down fall of an individual. Economically a person can be down to the worst position by the gambling. Apart from the financial hazards, the gambling can play significant role to drop the psychology of a human being. It is perceived that due to the bad habit the individuals sale their valuables, ornaments, properties even it has been perceived that individual bets on their nears and dears (Tench and Yeomans 2006). Singapore is the worst example of the gambling country; it is ranked as worlds 2nd largest gambling country. There are several people in this country indulge in gambling activities and they incurred a huge amount of money in order to peruse their gambling habit. References O'Shaughnessy, John and Nicholas J O'Shaughnessy. 2004. Persuasion In Advertising. London: Routledge. Moss, Danny, DejanVercÃÅ'Å’icÃÅ'Å’, and Gary Warnaby. 2000. Perspectives On Public Relations Research. London: Routledge. Xavier, Robina, Kim Johnston, Amisha Patel, Tom Watson, and Peter Simmons. 2005. "Using Evaluation Techniques And Performance Claims To Demonstrate Public Relations Impact: An Australian Perspective". Public Relations Review 31 (3): 417-424. doi:10.1016/j.pubrev.2005.05.006. Barlowe, Katie. 2014. "Singapore Anti-Gambling Campaign Goes Viral With Germany Win".Casino.Org. https://www.casino.org/news/singapore-anti-gambling-campaign-goes-viral-with-germany-win. Dilenschneider, Robert L and Maria Bartiromo. 2010.The AMA Handbook Of Public Relations. New York, NY: AMACOM, American Management Association. DuheÃÅ' , Sandra C. 2012.New Media And Public Relations. New York: Peter Lang. Franklin, Bob. 2009.Key Concepts In Public Relations. London: Sage Publications. GAO, Cheng-Hai, Ling Hou, Chao LV, and Ming-Gang WAN. 2013. "Implicit Theories And Group Relation".Advances In Psychological Science20 (8): 1180-1188. doi:10.3724/sp.j.1042.2012.01180. Green, Andy. 2010.Creativity In Public Relations. London: Kogan Page. Gregory, Anne. 2010.Planning And Managing Public Relations Campaigns. London: Kogan Page. Hayes, Darrell C, Jerry A Hendrix, and Pallavi D Kumar. 2013.Public Relations Cases. Boston, MA: Wadsworth/Cengage Learning. McKie, David and Paul Willis. 2012. "Renegotiating The Terms Of Engagement: Public Relations, Marketing, And Contemporary Challenges".Public Relations Review38 (5): 846-852. doi:10.1016/j.pubrev.2012.03.008. Oliver, Sandra. 2010.Public Relations Strategy. London: Kogan Page/CIPR. Parsons, Patricia. 2008.Ethics In Public Relations. London: Kogan Page. Sheehan, Mark and Robina Xavier. 2009.Public Relations Campaigns. South Melbourne, Vic.: Oxford University Press Australia New Zealand. Tench, Ralph and Liz Yeomans. 2006.Exploring Public Relations. Harlow, England: FT Prentice Hall. Theaker, Alison. 2004.The Public Relations Handbook. London: Routledge. Watson, Tom and Paul Noble. 2007.Evaluating Public Relations. London: Kogan Page. WoÃÅ'† n, U-hyoÃÅ'† n. 2010.Public Relations Strategy. Seoul, Korea: Commuication Books.

Tourism in Lebanon free essay sample

Lebanon is one of the most amazing countries all over the world. What are the potentials for the tourism in Lebanon, the obstacles that facing tourism and the solutions that can support and improve this sector? II- Body: A- Potentials of tourism in Lebanon 1- Geographical location 2- Climate 3- History and Culture a- Ancient Civilizations b- Religious heritage c- Lebanese cuisine B- Obstacles that faces tourism in Lebanon 1- War 2- Terrorism 3- Advertising C- Solutions to improve tourism in Lebanon III- Conclusion : One who visits Lebanon is fascinated by the 7,000 year old little country. The weather is always moderate, the prices are very reasonable and, most of all the people are friendly. The Lebanese Republic stretches along 250 km of the picturesque Eastern Mediterranean coast. It is only 50 km wide, a Lilliput of a country which, on its total of 10452 km2 (4035. 54 sq. mi. ), is nevertheless endowed with all but the desert of natures features. We will write a custom essay sample on Tourism in Lebanon or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page About 120 km from Beirut. Known to the Lebanese as the Cedars of the Lord. Some of the remaining 400 trees are over 1500 years old. The Cedar tree, majestic and indestructible, is the emblem of Lebanon and adorns its flag. The tourism industry in Lebanon has been historically important to the local economy and remains to this day to be a major source of revenue for Lebanon. Before the Lebanese Civil War, Lebanon was widely regarded as, The Switzerland of the Middle East. Often being cited as a financial and business hub where visitors can experience the Levantine Mediterranean culture. Lebanons diverse atmosphere and ancient history make it an important destination which is slowly rebuilding itself after continued turmoil. Lebanon offers plenty: from ancient Roman ruins, to well preserved castles, limestone caves, historic Churches and Mosques, beautiful beaches nestled in the Mediterranean Sea, world renown Lebanese cuisine, nonstop nightlife and discotheques, to mountainous ski resorts. Potentials of tourism in Lebanon: 1- Geographical location Lebanon falls on the Eastern Mediterranean sea, between 33Â ° 34. 40 latitude north and 35Â ° 36. 40Â ° longitude east. The country is located at the meeting point of three continents, and over the centuries it has been the cross roads of many civilizations whose trace may still be seen today. In winter, the high peaks are covered with snow and in summer the limestone slopes glimmer white in the distance. Two rocky ranges traverse Lebanon parallel to the seacoast, separated by the high plateau of the Bekaa Valley. Its countryside is a place of rocks, cedar trees and magnificent ruins that look down from the mountains to the sea. 2- Climate Lebanon enjoys an essential Mediterranean climate with mild, rainy winters and longer warm summers. The country is rain free between June and October. Visitors can count on 300 sunny days every year. However, mountains are cold and snowy in winter. Average annual rainfall is about 1,000 mm in Beirut (40 inches), but much higher in the mountains. Warm clothes are essential in the winter. Lowest temperature may be as low as -4? C in the mountains, and 10? C on the coast. 3- History and Culture An interesting archaeological relic found throughout Lebanon is the hundreds of well-preserved mosaics from the Roman and Byzantine eras. Countless colorful, tiny stones form intricate images of mythological figures, religious deities, and geometric designs. The mosaic is symbolic of modern-day Lebanon, which is a country characterized by a diversity of cultures, traditions, and religions interwoven through time. It is this unique diversity which fascinates travelers. Thanks to its location at the crossroads of Asia, Europe, and Africa, Lebanon has been shaped by many civilizations throughout history. Its position as a meeting point for diverse peoples is evident in the extraordinary richness of its archaeological sites and historical monuments. From Stone Age settlements to Phoenician city-states, from Roman temples to rock-cut Christian hermitages, rom Crusader Castles to Mamluke mosques and Ottoman hammams, the countrys historical sites are a true encyclopedia of ancient and modern world history. Modern Lebanese society is characterized by this same cultural diversity. Most Lebanese people speak Arabic, English, and French. As you walk the streets of downtown Beirut, you will pass domed mosques and steep led churches, reflecting the c ountrys religious and architectural legacies – Sunni, Shiia, and Druze Muslims; Maronite, Eastern Orthodox, and other Christians; and many others. Regionally, each part of the countryside has its own local flavor, with different villages preserving different culinary, artistic, religious, or cultural traditions. * Religious heritage * Islamic Heritage Lebanons Muslim heritage can be traced to the 7th century A. D. , when Islam was introduced to the region by conquering Muslim armies from the Arabian Peninsula. The two major Muslim dynasties following the prophet Muhammad, the Umayyads and the Abbasids, ushered in a rich period of Islamic art, architecture, learning, and culture, and this tradition continues to flourish today. The ancient trading city of Aanjar is the best example of the flourishing 8th century Islamic civilization under the Umayyads. Or, visit Tripoli, which has many ancient mosques and madrassas, to explore Lebanons vibrant Islamic culture. There are numerous mosques and spiritual places from the Sunni, Shiite, and Druze Muslim traditions throughout the country. A visit to the great medieval mosques in Beirut, Tripoli, or Saida (Sidon) can give you a taste of the long Islamic tradition of the country. * Christian Heritage Lebanons Christian heritage can be traced back to the Old Testament. The famed Cedars of Lebanon are referred to numerous times in the Bible as symbols of beauty and strength. Moreover, Lebanese cedar wood was sent to Jerusalem for the construction of Solomons Temple. Jesus and his disciples preached in the cities of Sour (Tyre) and Saida (Sidon), and Christianity was brought to Lebanon by the apostle St. Peter. Lebanon is mentioned over 70 times in the Bible, and there are ancient Christian sites of interest scattered throughout the country. For example, the village of Qana, where it is believed Jesus performed the miracle of turning water into wine, is located in South Lebanon. In addition to the many Biblical sites in the South, the Qadisha Valley (Holy Valley), the seat of the Maronite Church, offers a wealth of hidden, rock-cut monasteries, grottoes, and sacred sites waiting to be explored. Visit the ancient ruins of Sour (Tyre), Baalbek, or other sites to discover traces of Lebanons Byzantine/Orthodox heritage. * Lebanese cuisine The Lebanese cuisine combines the sophistication of European cuisines with the exotic ingredients of the Middle and Far East. Although the Lebanese cuisine has a recent popularity throughout the world, its history dates back to pre-biblical times. This eastern Mediterranean cuisine, which is located in a relatively small geographical area, has had a major influence on Middle Eastern cuisine and other neighboring culinary cultures. Nowadays, Lebanese cuisine is known throughout the world, especially with the recent emphasis on the health benefits of Mediterranean cuisine. The significant importance of this ancient cuisine has also inspired professional chefs and restaurateurs across the country to feature exciting Lebanese items on their menus. Here is a brief overview about some important touristic cities in Lebanon : Anjar : Inscribed as a world heritage site in 1984, Anjar was a commercial center for Levantine trade routes. At only 1,300 years old, Anjar is one of Lebanons newer archaeological sites. It was founded by the Umayyad Caliph Al-Walid ibn Abdel Malek (in the beginning of the 8th century) and takes its name from the Arabic Ain Gerrah meaning the source of Gerrah, related to the Umayyad stronghold founded in the sam e era. The citys wide avenues are lined with mosques, palaces, baths, storehouses, and residences. The city ruins cover 114,000 square meters and are surrounded by large, fortified stone walls, over two meters thick and seven meters high. The rectangular city design is based on Roman city planning and architecture, with stonework and other features borrowed from the Byzantines. Two large avenues – the 20-meter-wide Cardo Maximus, running north to south, and the Decumanus Maximus, running east to west – divide the city into four quadrants. At the crossroads in the center of the city, four great tetrapylons mark the four corners of the intersection. * Baalbek : During the Phoenician era, Baalbek was a small village where a triad of fertility gods were worshiped ( Baal-Shamash, Anat, and Aliyan). Little remains of the Phoenician structures of the city which was later named Heliopolis under the Hellenistic rule and extensively rebuilt by the Romans. After the arrival of the Romans to Phoenicia in 64 B. C. , the city was transformed to a celebrated sanctuary where a Romanized triad of gods was worshiped (Jupiter, Venus and Mercury) and it was overlaid during a period of two centuries by a series of colossal temples. Modern-day visitors to Baalbek can enter the site through the grand Roman propylaea and walk through the two large colonnaded courtyards to reach the complexs great temples. * Byblos: Byblos was inscribed as a world heritage site in 1984. Inhabited since the Neolithic age, it witnessed the arrival of successive civilizations, from Phoenicians and Crusaders to Ottoman Turks. Byblos is a historical Mediterranean region dating back thousands of years and closely associated with the spread of the Phoenician alphabet. Obstacles that faces tourism in Lebanon: Lebanons tourism industry has suffered severe blows resulting from the civil war and political unrest that took place in the country. 1- War Lebanon suffered for along time from the Israeli attacks . Each time Israel attacked Lebanon the war led to a serious and huge destruction including the infrastructure, hotels and some touristic spots. This led to a decreased or low tourist activity in Lebanon. 2- Terrorism Today, Lebanon’s visitors are in decline in large numbers because of terrorism. The bombing of Al-Hariri car in 2005, Nahr Al-bared war in 2007, as well as an unsuccessful missile strike against many important political and social characters, have forced governments around the world to warn their citizens that Lebanon is unsafe for tourist travel, which by some accounts is costing Lebanon at least one million dollars per day. 3- Advertising Lebanon suffers from the weak advertising campaign in the world . Although Lebanon is one of the most beautiful countries ever , but many people in the world don’t know where this country is located . hat important places it has and how beautiful its nature is . What can the Lebanese government do to improve the situation of tourism * Encourage internal tourism. * A lot of Lebanese areas are still behind when it comes to tourism and it is the government’s duty to work on encouraging different kinds of tourism activities for people to be able to reach all these areas. The government can make some agreements and deals to abolish VISA requirements. * Encourage hosting global festivals and important sports and artistic events. * Improve the transportation system. Advertising is the best way to attract tourists. * Trying to delete the image of terrorism and instability inside the Lebanese situation.

chrysanthemums Essays

chrysanthemums Essays chrysanthemums Essay chrysanthemums Essay 2000. Segal, David, et al. ed. Short Story Criticism. Vol. 2. Detroit: Gale Research Inc. , 1992. Steinbeck, John. The Chrysanthemums. British and American Fiction. Ed. Wang Shouren and Zhao Yu. Nanjing: Nanjing University Press, 1994.

No Topic Needed. This is only essay assignment

No Topic Needed. This is only essay - Assignment Example In the year 1914, countries such as Germany and Great Britain increased their forces, especially the navies. Thus, with time the establishment of the military became influential on the public and the entire public policies. Therefore, an increase in militarism assisted in pushing the nations into the world war. Mutual alliances for defense or rather defense agreements among countries in Europe were key causes of the World War 1. Whenever a nation was attacked, allied countries moved in to defend them. For instance, Australia and Hungary declared a war on the Serbia nation when Russia decided to defend Serbia. On seeing that, Germany declared against Russia and France mobilized its forces against Germany, Australia and Hungary. Later, Japan, United States and Italy entered the war. America initially played a neutral nation until the death of Archduke of Australia-Hungary. This murder gave rise to the most destructive war in history. In addition, trade with the most super power nations by then was cut by greater percentages. This prompted the German navy to attack America from the sea. After about two years of attack, America decided to join the Great War. The Second World War was caused by a number of factors; both short term and long term. To start with, the Treaty of Versailles angered the Weimar Germany thus stimulating conflicts across the German nation. Secondly, the League of Nations’ inability to deal with major global issues was major cause of the war. Thus, the League failed to control the power of nations which were against the International Law. America fully got involved in the Second World War in the year 1939 after the Pearl Harbor’s attack. This followed the announcement by Frankline Roosevelt that United States would no longer engage in trade with Japan. In the year 1941, United States froze all the assets that belonged to Japan. Thus, the Japanese attacked and killed more than two thousand Americans.

Social class Term Paper Example | Topics and Well Written Essays - 1000 words

Social class - Term Paper Example Though religion has been modified and seems to sustain a much less influential presence in modern society, it is still very much relevant for predicting certain social attitudes and behaviors. There is a well-known sociological theory known as symbolic interactionism which views society as being composed of symbols that are used by people to develop their world view and assist in communications with one another (Henslin, 24). This theory believes that people develop their sense of self based on cultural, environmental or lifestyle symbols and then relate these to the process of building self-identity amongst broader society. Religion has been a fundamental symbol for generations, inspiring art, music, architecture, and glorious church construction. These symbols â€Å"are a great heritage of beauty to all humankind† (Diessner, Solom, Frost, Parsons & Davidson, 304). Under the symbolic interactionism theory, people with a strong commitment to recognizing and esteeming religious principles would find meaning in this pursuit by exposure to these long-standing sociological principles and design constructs. Finding a sense of self beauty through recognition of these rel igious symbols would theoretically assist in developing a positive self-concept measured by symbolic figures rather than through, necessarily, social interaction with others. Traditional religious beliefs include Confucianism, a passive religious belief system that imposes learning, duty, responsibility and tolerance as part of its model (Zhang & Veenhoven, 428). Confucianism believes in self-reflection as part of daily lifestyle and acts as the precondition for improving oneself. The religious symbols such as music and church architecture provide a form of stability and an environment in which to seek perfection. It represents finding commonality with religious icons and through this effort finding their place in the world historically and in modern culture. The goal of communing with

Ritz Carlton Hotels and Service quality Research Paper

Ritz Carlton Hotels and Service quality - Research Paper Example The Ritz Carlton has developed excellent service delivery strategies, which enable it to stay at the top (Reiss, 2009). This paper will look at some of the strategies, and how these ideas have shaped the way for other hotels to embrace service quality as a means of acquiring and retaining customers. For the Ritz Carlton, customer service is something they invest in, offering their employees more than a hundred hours of customer service education so as to ensure their preparedness when dealing with customers. When organizations in the hotel industry neglect the aspect of improving service quality in favor of cutting costs, they are doing a great disservice to their customers and the organization’s stakeholders. The Ritz Carlton, in its bid to be the best, implements the three steps of service, which involves; welcoming customers, anticipation and compliance, and fond farewells (Reiss, 2009). Customers create bonds and relationships with employees, hence; creating an exceptional reputation in the whole industry. In the three steps of service, a warm welcome is part of the package for customers. Whenever guests arrive, it is customary to greet them and address them using their names when and if possible. In this strategy, there is the anticipation and fulfillment of the guests needs. In this case, the employees anticipate what the guest’s needs may be, and helps in fulfilling them to the customer’s satisfaction. This brings in a cordial relationship between the people involved. A fond farewell, which is part of this package, enables the customers to feel like they are leaving a part of them behind, which makes it easier to make a return whenever possible (Verma, 2012). The ‘twelve service values’ is a strategy that allows the employees to bring forth the brand’s promise to its customers and guests. In this strategy, each starts with letter â€Å"I†, which works to demonstrate the power

Impacts of Stress on the Well Being of Undergraduate Nurses

Impacts of Stress on the Well Being of Undergraduate Nurses Sanober Fazal Introduction Every person in this world is surrounded by different kinds of stresses. (Kohler et al., 2006) as cited in (Martos et al., 2012) â€Å"stress refers to a dynamic interaction between the individual and the environment. In this interaction, demands, limitations, and opportunities related to work may be perceived as threatening to surpass the individual’s resources and skill†. Stress in my point of view is a pressure which effects our mind and unable us to do our daily activities properly. It affects our mental, psychological, physical and emotional health. According to (Manney, Mk, Paul, Shashidhar, 2011) students are more porne to stress and it negatively effects on their mental health, educational success, self-grooming and effect on future. The same authors stated medical education as stressful. There are many factors which causes stress and that compromise the well-being of student nurses which will be discuss later in this paper.(O’Donnell ,2009) stated that many nursing student left the program due to unbearable stress. The rational for choosing this topic is that it’s my own observation and experience that stress is higher in undergraduate nurses. They are always over burden with assignments, regular papers as well as classes, clinical and, group works. All the time they have to sit in front of laptops or books. They have less time for themselves as well as for their families and friends. Other than this many undergraduate nurses end up with mental distress, many tried to do suicidal attempts and many withdraw the nursing career. Stress is the hurdle in the well-being of students, it affects negatively on their academics and social life. Many theories have been proposed for the better understanding of stress. According to (Cannon, 1929) as cites in (Davidyan, 2008), he talked about response theory. According to him our body works on basic principle of equilibrium (homeostasis). If the external stimulus is strong and body cannot cope with it than it really disturb the normal mechanism of body and causes stress. If the person handle the situation properly than it will be called a balance condition. Another theory given by (Hans selye, 1956) as cited in same article which describe a theory of general reaction of individual to different stressors. He discussed about three stages: Alarm reaction, resistance and exhaustion. In alarm reaction there is a condition of fight and flight and organism try to control the situation by physiological responses. After which resistance stage occurs. Here body builds resistance against stressor. Last stage is exhaustion where all the energy is lost, no further resistance exists and indi vidual ends in chronic stress. It indicates that a person should response appropriately in every stage to prevent complications of stress. Unfortunately, the prevalence of stress in Pakistani students is very high especially in nursing students. In Pakistan the image of nursing profession is very bad. There is no respect for this noble profession therefore, very little researches and studies has been done on it. According to Khowaja (2009) Pakistan is a discriminating society and there is no value of nursing that’s why there are always issues. A study was done on the prevalence of stress by Kumar and Nancy (2011) in Punjab, Pakistan. According to the study, out of 180 undergraduate nurses, 34.4 % had moderate stress, 32.8 % had mild and maximum stress respectively. Another study was carried in CMH College Lahore on 200 students. The result showed that the mean stress was 30.87, nearly same with result of Punjab college students. It indicates high level of stress in Pakistani nursing students. What Are the Factors of Stress in Undergraduate Nurses? There are many factors of stress among undergraduate nurses. For example they have to do lots of assignment, hard work, GPA, frequent exams, clinical both supervised and unsupervised. Moreover, the other factors which lead to stress are fear of faculty, staff, patient and their different disease status, lack of proper guidance and self-awareness. As an undergraduate nurse it’s my own experience and observation that both the supervised and unsupervised clinical are more stressful because students are expected to do many assignment and skills at the same time. Undergraduate nurses have to do assignment given by their faculty, by staff nurse and they have to give holistic care to patients. They are supposed to take care of severe patients with infectious disease and with aggressive behavior which cause stress in student nurses. Many of these factors were also mentioned in literature. Reevea et al., (2013) also highlighted clinical assignment as one of the factor of stress. It is more time consuming and students become socially isolated. The other cause of stress mentioned in the same articles is neglection from patients and from their attaindance, from staff nurse and other health care professionals. According to Abbey et al., (2011) issues from surrounding society, educational, and financial can also lead to stress. In an article written by somani khowaja (2012) it was mentioned that in Pakistani society work place violence and lower status of nursing profession is also a cause of stress in nurses. Patients and their relatives think this profession is not good and always try to abuse them. Magnavita and heponiemi (2011) mentioned physical and verbal violence as source of stress in nursing students during their clinical placement. Furthermore, international nursing review (2012) three main types of stressors are mentioned: (1) clinical stressors which include anxiety of not achieving expectations and communication gap between patients and hospital members. (2) Academic stressors. For example ongoing assessment and quizzes, not passing the programme and hectic timetable. (3) Personal/ social stressors which means financial issues and issues in home and school works. A cross sectional study was done in Pakistan’s shifa nursing college by Shomail and Faisal (2012). In this study total 78 nursing students participated. The findings of study on score of stress level in different factors were as follow, theory = 2.37, clinical experience =3.5, college environment= 2.39, social environment=251. In my opinion these factors of stress bring tremendous alteration in an individual’s health. What Are Implications of Stress in Undergraduate Nurses? According to labrague (2013), stress has adverse outcomes not only on physical, psychological and social health but as whole well-being. (Shirom, 2003) as cited in (Martos et al., 2012), stress lead to physical, psychological and behavioral impairment in an individual. I have seen many people with stress who cannot sleep without medications and they left to take proper diet. (Chang et.al 2006) as cited in (Lim, Bogossian and Ahern, 2010) reported consequences of stress on physical health that is increased pressures, sleep disturbance and tiredness. In another literature it says stress in nursing students creates issues in memory, in judgmental skills and in coping styles, Goff (2011). The students, who encounter stress, mainly have poor thinking and this further aggravate their psychological problems. I witnessed one of my classmate who developed psychological symptoms in second year 2013 due to increased stress in her academics. She was admitted in psychiatric ward for more than 2 m onths and still she takes medications. I observed the same symptoms in her which are mentioned in the literatures. According to literature, undergraduate nurse end up in mental issues due to increase level of stress. It causes emotional distress that is nervousness, low self-esteem, isolation, aggression, anxiety etc.(Jimenez,OsorioDiaz, 2010).In Karachi, Pakistan a study was conducted in three medical colleges and students participated were 360. They found gastro intestinal problems especially irritable bowel syndrome in students. It was mentioned in the article that irritable bowel syndrome is because of psychological stress in students. (Naeem et al., 2012). Moreover, (Prasad et al., 2013) also talked about psychological impacts of stress which lead to loss of concentration in educational field, loss of energy which ultimately leads to low output and thoughts of suicide. I also witnessed many cases where people did suicide, left the program, developed loneliness and symptoms like anxiety and drug abuse. O’Donnell (2009) stated that due to increased stress students are unable to focus and complete their nursing degree. They do not pay attention towards their studies which makes their life complicated.Galbraith and brown (2011) mentioned behavior related affects like use of alcohol, smoking and other drugs. Students use drugs as alternative coping strategies. The individual who suffer from violence may develop symptoms that persist for many years. They blame themselves for the incidence, feeling ashamed, and embarrassed. It alters their social life and builds negative thought about their career (magnavitaheponiemi, 2011).Yet another article by Mane et al. (2011) stated stress causes weak performance in education and in their later job life. Moreover they face many problems in their social life and personnel life. In my view stress always hinders in the progression of students whether it is there education, career, and health, their personal or social l ife. Strategies and Interventions There are many interventions and strategies to reduce the factors and negative impacts of stress in undergraduate nurses. According to (humped caputi, 2011) as cited in â€Å"Nurses education today†, student nurses are more exposed to stress and they need to build their capacity to balance their thoughts and cope constructively. Lim et al. (2010) found basic education of undergraduates very beneficial in control of stress.(Hubbard et al., 1984) as cited in ( Reevea et al., 2013) ; Yamashita and Miwasaito, 2012), mentioned about social support. According to which a strong support from others (friends and family members) enhance positivity in their health and thinking. Other than this a good relationship between students and their faculty can builds trust and confidence in students to perform their task courageously. (Jimenez ,2010; Yearwood and Riley, 2013), also mentioned that faculties should understand student’s stress so that they can support them in their grooming, progression and a proper guidance in clinical set up also reduce their stress level. In addition (Gibbons, 2010; Shomail Faisal, 2012), mentioned that the positive regards from teachers and colleague is helpful in stress management. According to Laragia (2013) to decrease stress in undergraduate nurses it is important to assess the cause and level of stress to plan interventions accordingly and help students in their theoretical and practical skill. Mane et al. (2011) highlighted about relaxation therapies and solution to those factors which are more common in students stress. Yamashita et al. (2012) found self-awareness and knowledge of dealing with stress as important strategies in alleviating of stress. Conclusion and Recommendation In conclusion every profession is stressful but nursing is more stressful and undergraduate nurses are more vulnerable to stress. There are many causes of stress which impacts the well-being of student nurses. The causes are increase work load in classes as well as in clinical, lack of knowledge, low self-esteem, encountering challenges with staff, patients and clinical placement. Undergraduates face many consequences of stress for example they suffer from psychological, emotional, social, and physical problem. They develop symptoms of suicidal ideation, alter in thought process, self with drawl from social life, high blood pressure, sleep problems, anxiety, frustration and it also impacts on their academics. Furthermore, it is very essential to find the root causes of stress and make proper strategies to reduce it. It is important for students that they should develop positive coping skills and cooperative relationship with faculties, staff and other professionals. Students can also take benefit from their social circle like from their parents and friends. In Pakistan nurses image is very poor and this lead to stress and many other issues in nurses. A proper research is needed to find the causes, prevalence and impacts of stress on the well-being of undergraduate nurses. I would recommend that students and teachers should make support group which will find out or help those students who are in stress. Furthermore, institution should not over burden the students. They should plan such activities which help them in relieving their stress such as sport timing, parties, and psychotherapy and counseling classes. If these strategies are implemented than students will be healthy and ultimately, there will be productive outcome. References Davidyan,A. (2008, January 10). Retrieved from http://http://www.severehypertension.net/hbp/more/theories-of-stress/ Donnell,O. (2009). The emotional impact of nursing student attrition rates.British Journal of Nursing,18(12), 745-747, 750, 752-754. Retrieved from http://www.scopus.com/ Galbraith,N.D., Brow,K.E. (2011). Assessing intervention effectiveness for reducing stress in student nurses.Journal of Advanced Nursing,67(4), 709-721. Retrieved from onlinelibrarywiley.com Gibbons., Dampster., Moutray. (2011). Differences in Perceived Stress and Its Correlates among students in professional courses.JCDR,5(6), 1228-1233. Retrieved from http://www.jcdr.net/article_fulltext.asp?issn=0973-709xyear=2011volume=5issue=6page=1228issn=0973-709xid=1620 Gibbons,C. (2010). Stress, coping and burn-out in nursing students.International Journal of Nursing Studies,47(10), 1299-1309. Retrieved from http://www.sciencedirect.com/ Goff,A.M. (2011). Stressors, academic performance and learned resourcefulness in baccalaureate nursing student.International Journal of Nursing Education Scholarship, 8(1). Jimenez,C., Navia-osorio,P.M., Diaz,C.V. (2010). Stress and health in novice and experienced nursing students.Journal of Advanced Nursing,66(2), 442-455. Retrieved from http://onlinelibrary.wiley.com/doi/10.1111/j.1365-2648.2009.05183.x/full Khowaja,K. (2009). International perspective: health care systems and care delivery in Pakistan.Journal of Nursing Administrator,39(6), 263-265. Retrieved from www.nursing center.com Kumar,R., Nancy. (2011). stress and coping strategies among nursing students.Nursing and Midwifery Research Journal,7(4), 141-151. Retrieved from medind.nic.in Labrague,L.J. (2013). Stress, stressor and stress responses of student nurse in a government nursing school. Retrieved from www.hsj.gr Lim,J., Bogossian,F., Ahern,K. (2010). Stress and coping in Australian nurses: a systematic review.International Nursing Review,57(1), 22-31. Retrieved from http://onlinelibrary.wiley.com/ Magnavita,N., Heponiemi,T. (2011). Work place violence against nursing students and nurses.Journal of Nursing scholarship,43(2), 203-210. Retrieved from on line library. Wiley .com Manney,A.B., Mk,K., Paul,N., Shashidhar,H. (2011). Differences in Perceived Stress and Its Correlates among Students in Professional Courses.Journal of Clinical and Diagnostic Research,5(6), 1228-1233. Retrieved from http://www.jcdr.net/article_fulltext.asp?issn=0973-709xyear=2011volume=5issue=6page=1228issn=0973-709xid=1620 Martos,M.P., Augusto-landa,J.M., Lopez -zafra,E. (2011). Sources of stress in nursing students: a systematic review of quantitative studies.International Nursing Review,59(1), 15-25. Retrieved from http://onlinelibrary.wiley.com/doi/10.1111/j.1466-7657.2011.00939.x/full Por,J., Barriball,L., Fitzpatrick,J., Roberts,J. (2011). Emotional intelligence: Its relationship to stress, coping, well-being and professional performance in nursing students .Nurse Education Today,31(8), 855-860. Retrieved from http://www.sciencedirect.com/science/article/pii/S0260691711000086 Prasad,C.V., Suresh,A., Thomas,D.K., Pritty,M.K., Beebi,S., Multazim,V. (2013). The level of stress and coping mechanism adopted by I Year B.Sc. nursing students.AMHS,1(1), 19-23. Retrieved from http://www.amhsjournal.org/ Reevea,K.L., Shumaker,C.J., Yearwooda,E.L., B., Crowella,N.A., Rileya,J.B. (2013). Perceived stress and social support in undergraduate nursing students educational experiences.Nurse Education Today,33(4), 419-424. Sawatzky, Richard, Ratner,G., Pamela,A., Richardson, Chris, Patricia. (2012). Stress and Depression in Students: The Mediating Role of Stress Management Self-efficacy. Nursing Research,61(1), 13-21. Retrieved from http://journals.lww.com/ Shomail,S., Faisal,A. (2012). Stressor and coping strategies among baccalaureate nursing students at Shifa college of nursing Islamabad, Pakistan.International Journal of Nursing education,4(2), 193-197. Somani,R.K., Khowaja,K. (2012). Work place violance towards nurse a reality from Pakistani context.Journal of Nursing Education and Practice,2(3). Retrieved from www.sciedu.ca/jnep Yamashita,K., Miwasaito. (2012). stress and coping styles in Japanese nursing students. International Journal Nursing Practice,18(5), 489-492.

The Use of Dramatic Irony in Sophocles Oedipus the King Essay

The Use of Dramatic Irony in Sophocle's Oedipus the King Tragedy as an element of the human experience has been the subject of many of the great works of literature written in the Western tradition. For some, tragedy embodies the highest form of humanity. It is through suffering that we are able to reveal ourselves most completely. Others see tragedy as an element of morality where we are to learn well the lessons of those who tempt the gods. The Ancient Greek philosopher, Aristotle, outlined a theory of tragedy as archetypal drama in his classic work, the Poetics. He uses the play by Sophocles, Oedipus the King (hereafter "Oedipus"), as the standard model by which all other tragedies are measured. In Aristotle's view, a perfect tragedy should not be simple, but rather complex in its action. It is the degree of complexity of the tragedy, the true increase in the amount of suffering that the heroic character has to go through, that intensifies the use of this device. The truly tragic figure will go through the play experiencing grad ually increasing amounts of knowledge which reveal more horrible details. At each revelation, the audience has already been made aware of the tragic event so it is prepared and waiting for the hero's downfall. To achieve true tragic circumstances, a clear reversal of fortune is required to occur to the main character. This reversal of fortune, above and beyond negative events, will then garner feelings of pity and fear in the hearts of the audience. As Aristotle states: The change of fortunes should be not from bad to good, but, reversely, from good to bad. It should come as a result not of vice, but of some great error or frailty, in a character either such as we have describe... ...is destined to marry his mother after defeating the Sphinx. The audience, however, long familiar with the ancient myth, is mindful that in solving the riddle Oedipus further condemns himself. These choices lead to the ultimate climax where Oedipus blinds himself and wanders the earth as punishment for his actions. The lack of knowledge of his fate combined with the audience's total familiarity with the myth provides for the greatest differential between knowing and not knowing. Dramatic irony, used throughout the play to emphasize the power of fate, is ultimately used as the closing statement of man's frailty in the face of infinite justice. Works Cited Aristotle. Poetics. 12 July 2005. http:classics.mit.edu/Aristotle/poetics.mb.txt Gwynn, R. S. Drama: A Pocket Anthology, Second Edition. New York: Addison-Wesley Educational Publishers Inc, 2002.

Evolution and Human Beings Essay

Allama Muhammad Iqbal is one of the most outstanding poet-philosophers of the Indian sub-continent belonging to the modern period. His intellectual genius has reigned supreme in the arena of Islamic philosophy during the twentieth century and is likely to direct and influence the Islamic Intellectual tradition in the twenty first century as well. His sublime poetry and philosophy inspired millions of Muslims to wake up to the reality of the times and forge a destiny for themselves. Iqbal explained evolution on the basis of his religious knowledge as well as his experiences in the western society. One of the facets of Iqbal’s genius is the fluidity with which he displays his in-depth knowledge and critical analysis of both Islamic and Western philosophies, theories and concepts. He compared the Quranic concepts of evolution with the western ones. Then, he gave his own concept of evolution. Allama Iqbal’s Concepts of Evolution: Allama Iqbal is against the concept of a fixed and static universe. He consistently upholds that existence reveals itself in constant change. If there is anything which is constant, it is the change itself. According to him, God‘s creative activity is ever-continuing and He is constantly sustaining this universe. God is not only the cause but also the reason of the universe. He believed that the Ultimate Ego was Allah, who, though transcendent in His essence, was intimately connected to human beings through His amr. For Iqbal amr stood for the creative power and will of God. He gave the concept of ‘egos’. At the lowest level egos are unconscious, in the higher order of being, they become conscious. Egos achieve utmost consciousness and finally become self-consciousness in human beings, the highest being in nature and the vicegerent of God. Man is the only being awarded with moral freedom and responsibility. Using his freedom of choice with responsibility, humans approach closer and closer the excellence that is divine. Being conscious of one’s real self i.e self realization is the goal of moral actions. Self, according to him, is of two kinds. The efficient self which actually operates and has dealings with others in spatio-temporal world. The appreciative self which is the real ‘I-amness’ and is divine in nature. It is the self which has to be recognized to have a new and different perspective about the world. The process of evolution and self-realization is not aimless. Iqbal believes that it is purely purposive in nature. However, there is no pre-determined single purpose towards which evolution moves. Rather, fresh goals ever continue to be created during the evolutionary course. Obedience, self-discipline and vicegernce of God are three degrees of development of self in man by passing through which he attain the ideal of a perfect manhood. Analysis: This theory explains evolution in a very unique way. Being a muslim, i find no fault in this theory as it explains everything very clearly and its evidence can also be found in the Quranic verses. The way he has explained everything in the islamic context makes it very difficult to contradict with this theory. Following is the elaboration and analysis of this evolutionary theory on the basis of Iqbal’s explanation, in my own words. Concept of Change: As he was of the opinion that the universe is not static, this is true. We can also find it in the verses of Surah Yaseen. God has talked about the way sun, moon, stars and all the planets keep moving all day and night long. Physicists have also proved that things which appear to be solid and motionless are also in constant state of motion. Their particles also vibrate in a specific manner but we can not sense or feel it. Evolution itself is a process which denotes change. There are hundreds and millions of processes which are occurring in the universe in a continuous manner. So, Iqbal’s idea of an ever-changing universe is true. Concept of Evolution: His answer to the question â€Å"how did man first emerge?† is â€Å"he arose through evolution.† For this purpose, we can quote the following verses of Quran: â€Å"Does not man bear in mind that we made him at first when he was naught?† (19:67) â€Å"Yet we are not thereby hindered from replacing you with others your likes or from producing you in a form which ye knew not! Ye have known the first creation, will you not reflect† (56:60-62). He explained his answer on the basis of above mentioned verses. Iqbal claims that, â€Å"this suggestive argument embodied in the last verses of the two passages quoted above did in fact open a new vista to Muslim philosophers. It was Jahiz who first hinted at the changes in animal life covered migrations and environment generally. The association known as the ‘Brethren Of Purity’ further amplified the views of Jahiz – Ibu Miskawaih, however, was the first Muslim thinker to give a clear and in many respects thoroughly modern theory of the origin of man.† In this context, we can say that Darwin said nothing new as the concept of evolution was already present in Islam from the very beginning. Tawheed: Iqbal is not in the favour of deism according to which God became uninterested in this universe after creating it and now it is operating on its own. This is not possible and in accordance with the rules of nature. God is continuously in contact with the universe and is governing every bit and part of it. Being a muslim he added the concept of Tawheed, oneness of God in the theory of evolution. He believed that the concept of tawhÃŒ £iÌ„d contained within it the unity of the spirit and matter, body and soul, the individual and society. The Ego (Khudi): According to this theory of creative evolution, the Ultimate Ego manifests itself, from the lowest forms of matter to the highest evolutionary form i.e. the spiritually most advanced human personality. God is the supreme ego from which only egos are produced. In Iqbal’s words, â€Å"Indeed the evolution of life shows that, though in the beginning the mental is dominated by the physical, the mental as it grows in power, tends to dominate the physical and may eventually rise to a position of complete independence.† What Iqbal means by this is that the process of creative evolution involves a gradual growth of the human individuality or ego (khudi). Iqbal used the word khudiÌ„ to denote the ego, the individuality of a person or the self. He described khudi as follows:- â€Å"Metaphysically the word khudiÌ„ (self-hood) is used in the sense of that indescribable feeling of ‘I’ which forms the basis of the uniqueness of each individual. Ethically the word khudiÌ„ means (as used by me) self-reliance, self-respect, self-confidence, self-preservation, self-assertion when such a thing is necessary, in the interest of life and power to stick to the cause of truth, justice, duty etc. even in the face of death. Such behaviour is moral in my opinion because it helps in the integration of the forces of the Ego, thus hardening it, as against the forces of disintegration and dissolution, practically the metaphysical ego is the bearer of two main rights that is the right to life and freedom as determined by Divine Law.† Iqbal believed in the gradual rising note of khudi or self-hood in the universe through the process of creative evolution till it reaches its highest potential in human beings. The universe according to Iqbal is the spatio-temporal order, where egos of varying levels dwell, interact and take part in the process of continuous change and continuous evolution. Iqbal’s concept of heaven and hell is d eeply connected to his concept of khudi. Hell is basically a disintegration and dissolution of the self or ego whereas heaven is a state where the personality has reached a heightened sense of self-awareness, self-consciousness and distinction. Hell is nothingness, an annihilation of the self. Heaven is the opposite of nothingness. It is to be real, an important, integral part of the Greater Reality. Iqbal quotes the Quran to support his concept of Khudi, the creative will and power inherent in human beings:- â€Å"And they ask thee of the soul. Say: the soul proceedeth from my Lord’s amr (Creative Will and Power) but of knowledge only a little is given to you.† (17:85) It is this nature of the soul that makes human beings distinct and the chosen ones from the rest of creation. Iqbal translates and interprets the word amr as the ‘Directive, Creative Will and Power of God.’ He believes that human beings can share in the creative activity of God by using their own God given creative will and power. Iqbal is an advocate of the freedom of the human personality. He quotes the Qur’an to substantiate his views: By the soul and He who has balanced it, and has shown to it the ways of wickedness and piety, blessed is he who has made it grow and undone is he who has corrupted it. (91:7-10) The ego grows from a position of hardly having any freedom from natural laws and natural appetites, to the position where the ego, through the use of its creative will and power, becomes more and more powerful, free, dynamic and independent. Iqbal says, â€Å"The ‘unceasing reward’ of man consists in his gradual growth in self-possession, in uniqueness, and intensity of his activity as an ego.† He says, â€Å"The fact that the higher emerges out of the lower does not rob the higher of its worth and dignity. It is not the origin of a thing that matters, it is the capacity, the significance, and the final reach of he emergent that matters†¦. It by no means follows that the emergent can be resolved into what has conditioned its birth and growth.† In fact the ideal of the evolutionary growth of the human personality is presented by Iqbal through the words of the Quran referring to the Prophet’s (PBUH) vision of the Ultimate Ego i.e. Allah at the nocturnal journey called the mi‘raaj: ‘His eye turned not aside, nor did it wander’ (Quran 53:17) When Prophet Moses came into contact with God’s Light, he could not sustain the impact. He lost consciousness due to the overwhelming effect of, in Iqbal’s words, the Ultimate Ego. But the emergence of Prophet Muhammad (PBUH) gave perfection to human personality or ego in the evolutionary scale. Love or Ishq: Iqbal believed that behind the process of evolution is the vital impulse of ‘ishq’ or love which is metaphysical in nature and which makes life grow towards higher evolutionary goals. Goal of Evolution: Unlike Bergson, Iqbal believed that evolution has a goal. In fact, the evolution or dissolution of life is dependent on how far the individual chooses to use his or her creative will and power. The perfect man of Iqbal’s conception is mujahid who is ready and willing to face the problems of life, culture and society as he is to face the problems of after-life, spiritual welfare and death. The theory of ‘creative evolution’ as envisaged by Iqbal harnesses human creative potential under the spiritual discipline of religion as the instrument with which human beings become co-workers with God, effecting the destiny of the universe. In my point of view, it is a very comprehensive theory and I totally support it. I would like to end this debate in Iqbal’s words. In the Javid Nama God addresses human beings in this stirring call: Life is both mortal and immortal, it is all creativity and eagerness Art thou alive? Be eager, be creative Like us encompass the whole universe! Shatter into pieces what is uncongenial. Bring forth another world out of thy imagination! It is irksome to the man who is free, to live in a world of another’s making. He who lacks the power of creation is naught to us but an atheist and an agnostic! He has not taken his share of our Beauty. He has not eaten the fruit of the tree of life. Man of truth! Be sharp and incisive like the sword and forge the destiny of they own world!

The Life of Michaelangelo essays

The Life of Michaelangelo essays Michelangelo Buonarroti was one of the best artists of all history. The word masterpiece comes to mind with a mention of his name. Michelangelos artwork was like none other as it captures the amazing beauty of the human condition. Michelangelo worked in a time of conflict between the powers of the Medici family in Florence and the Papacy in Rome. This conflicting period had a tremendous impact on Michelangelos life. Michelangelo Buonarroti was born on March 6, 1475 in a small village in Tuscany, known as Caprese. Despite being born in this small village, Michelangelo always thought of himself as a son of Florence, much like his father who considered himself a Citizen of Florence. Michelangelos mother was sick for most of the time Michelangelo knew her. Because of this, a nurse was hired to take care of Michelangelo. His mother died when he was the young age of six. Even before this Michelangelo was deprived of affection. This attributed to his touchy, isolated mannerism. Michelangelos father soon recognized his sons intelligence and desire to learn. By age 13, Michelangelo shocked his father when he agreed to apprentice in painter, Domenico Ghirlandaios workshop. Michelangelo spent a year studying fresco art, and after that went to learn sculpture in a school in the Medici gardens. Soon after that Lorenzo de Medici, the Magnificent asked Michelangelo into his home. By age 16, Michelan gelo had already produced at least two relief sculptures. These two sculptures, Centaurs and the Madonna of the Stairs, illustrate how Michelangelo had already achieved a unique style at such an early age. Around 1495, Michelangelo left Florence and headed for Rome. There he was able to view several classical statues and ruins. Soon there after, Michelangelo created his first large sculpture, a larger than life-sized Bacchus Bargello. This is one of the...

Life in Space essays

Life in Space essays The scene in the movie Aliens uses graphic match, an establishing shot, and various types of focus to put special emphasis on the relationship between Ripley and life. These examples of cinematography, mise-en-scene, and editing serve to enhance the interpretation of symbolism. The clip starts with a graphic match of earth, which dissolves into Ripleys sleepy face. This graphic match signifies life, using earth as a symbol of life and then relating life to Ripley. Had the graphic match not included an image of earth, Ripley could have been interpreted as being lifeless and dead. This graphic match signifier of life also foreshadows the news that Burke breaks to Ripley about her hyper sleep in space. Following the graphic match is a shot of space and a ship in movement. The ship is the only sign of life form in the vast space shot. This establishing shot serves to give a sense of location and encourages the viewer to pay attention to whats inside the ship. From the inside of the ship, a window shows the space scenery outside with the use of a composite shot. The window is important as it reminds the viewers of the vast emptiness outside of the ship. The tempo of this shot is slow and soothing while not much is happening inside of the ship just as it was outside the ship. This slow tempo is accompanied by smooth music, which is important as it creates a contrast to what occurs inside the ship. The slow tempo continues as Ripley wakes up and the viewers pay attention to her. The camera pans Burke as he walks into the room accompanied by Jonesy the cat. More characters are introduced and this reinforces the concept of gradually moving from empty space to life. A distinct shot reverse shot is taken during the conversation between Burke and Ripley as she learns where she has been the last 57 years. The camera blurs the background, including Burke, putting emphasis on Ripley. A combination of a sh...

Ideology Research Paper Example | Topics and Well Written Essays - 1750 words

Ideology - Research Paper Example due in part to centuries of anti-Semitism and sensitivity to the way in which issues relating to Israel’s existence and the Holocaust are understood by individuals throughout society. Yet, rather than dismissing this topic out of hand, due to the fact that it is somewhat unpopular to discuss, this particular student has felt it necessary to undertake an analysis of the situation that could help to spread a further level of understanding with regard to whether or not the Israel lobby is in fact disproportionately powerful within the United States house and Senate. Research by Dov Waxman indicated that the Israel lobby has a long standing relationship with both political parties; thereby enabling it to engage newcomers and the executive branch in a way that few other lobbies are capable of doing. Such an understanding is essential towards realizing the scope and breadth of the Israel lobby and the means by which AIPAC and others mobilize their influence to effect key goals that relate to the strategic needs that Israel and its lobbies represent. Waxman further notes that even though many other countries have sought to label their own lobbies after that of Israel, the overall level to which they are able to accomplish their strategic vision and needs pales in comparison to the degree and extent to which Israel is able to continue to foist its views on to the political spectrum within the United States. Hila Tal indicated that the commercial success of the Israel lobby is ultimately continues to encourage it integrate the political process within the United States. Ultimately, as a direct result of the fact that the Israel lobby is effectively able to garner tens of billions of dollars each and every year for Israel and its respective interests throughout the region, the lobby self perpetuates and gains a further foothold with respect to the way in which it can engage the Democratic and Republican stakeholders within the United States Congress. Other lobbies that

Baytree Procurement for MSA Project Essay Example | Topics and Well Written Essays - 5750 words

Baytree Procurement for MSA Project - Essay Example Most recently, the concerns about sustainability and environmental impact alarmed individuals, civic organisations, and even the global governments to subject themselves to goals that deter the destruction of the natural environment and ecological processes. This is in line with the reduction of the negative impact of global climate changes, and disasters caused by mankind’s mindless consumption, waste generation, pollution, and other activities including construction of built environment. All activities point out and lead to connected sourcing up to disposal so that each step of every process has become an important part of a whole. This paper will try to determine one company –Baytree Leisure Plc’s possible procurement issues as well as possible solutions to develop a proposed motorways services area in Yorkshire with close consideration of environment impact as well as sustainability. (i) Analyse the key procurement issues for Baytree Leisure plc to consider, including a review of their likely project success criteria and objectives for the proposed project Salteroyd. Identify any assumptions that you have made. The Key Procurement Issues for Baytree Leisure Plc In consideration of the proposed plan to provide the Motorway Services Area (MSA) on the M7 motorway in an area in Salteroyd in the county of Yorkshire, various procurement issues must be addressed. The aim of the plan is to meet the expectations resulting from the climate change agenda and drive to reduce carbon dioxide emissions. The customers and consumers are therefore expected to become more selective in their buying decisions and would consider use of built environment such as the MSA to adhere to environmentally responsible developments. Sustainable building design and construction is therefore a must for Baytree. Design Foremost about the procurement process issue that Baytree needed to address is design. Design in the built environment means a plan for achieving goals or requirements by clients in consideration of users, environment, as well as other factors that will guide or limit the designer (Ralph and Wand, 2009). It serves as a guide to meet the least and the loftiest of details for a more holistic approach, and in this process, an ecologically sound MSA. Design choices as already mentioned, is guided by the principles of sustainability, environment-friendliness, costs, economics, functionality, ergonomics, or change methods to meet goals (Holm, 2006). Approaches in design includes user-centred usually guided by the function, multiple approaches, as well as keep it simple or KISS with minimised process and content but with consideration to aesthetics (Holm, 2006). Design also applies the following: Explore possibilities addressing problem and research that involves all stakeholders in the presentation of goals; Redefine development and improvement of traditional specifications and guidelines for options, solutions, and goals; Manage approache s to defining, exploring possibilities or creating ecological designs; Prototype or production of possible products to improve existing or traditional designs; Trend-spot merging concepts and products in order to innovate (Getlein, 2008). In addressing design issues, the project owner and its contractors will be able to provide a guide for the procurement specifically based on the